Papa John’s had one message to its customers, they expected better from the company and they are working to do better. The pizza company addressed its customers through a post on social media. This marked the beginning of Papa John’s campaign to restore things to their normal order in the company.
On the wake of customers expressing their disappointments in the company, Steve Ritchie penned a letter to the effect that Papa John’s has put in place various measures to correct what has been troubling the company. The sales of the company has declined significantly last year.
According to the letter, the company’s leadership team completed the “unconscious bias training” recently and it expects to roll out the program countrywide. The company has also put in place measures to ensure inclusivity and cultural practices are upheld at the company to the latter. Ritchie visited Atlanta, Dallas, Los Angeles and Chicago getting the feedback from franchisees and team members on how the company can do better.
The pizza chain has also put in place a strong advisory group that will guide it. It is committed to adding more diversity to the corporate leadership team. It has started some other initiatives that will see the customer’s perspective on the brand improve. Papa John’s has endeavored to start a new foundation focused on promoting the communities where its employees hails from.
With over 25 years of experience in the pizza business, Steve Ritchie, Papa John’s CEO, found a family in the pizza company when he joined it early last year. In the company, people from all walks of life work hand-in-hand every day. The Papa John’s fraternity stands for fairness, equity, respect as well as opportunity. Ritchie values the company’s people. He considers people as the company’s most important ingredient.
Steve Ritchie gives a listening hear to customers and team members and he heard his team’s hurt, disappointment as well as anger. He says that the company is moving towards the position it ought to be. The company retained its top advisors including Lazard Ltd and Bank of America who guides the company on business operations.
Steve Ritchie stated that they are working to refocus Papa John’s on its value proposition as well as differentiate it. The company looks to get back to its feet fully even as it looks to earn back its customers’ trust.